13 Eleven Group

From concept to checkout.

Retail placement, brand strategy and activation, built by operators who've launched, scaled and sold their own brands.

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Grocery aisle
13 Eleven Group

Operators. Not middlemen.

Most brokers stop at distribution. We've built brands, scaled them and sold them, so whether your goal is scale or sale, every decision is made with that outcome in mind.

See what we do
Retail tests everything at once, not just the product.
Forecasting Margins Production Inventory Supply chain Packaging & compliance Trade spend Cash flow Fulfillment

We've built brands through the moments that don't go according to plan. That's a perspective no framework teaches, and no broker without it can replicate.

What we do.

Everything a brand needs to earn and keep a place on shelf, whether you're building toward category leadership or a future exit.

Retail sales & brokerage

Direct relationships across grocery, convenience, mass, club, drug and natural retailers, built over years, not cold calls.

Brand strategy & positioning

Category insight and go-to-market planning that gets a brand ready for the conversation with a buyer, before we ever have it.

Category management & analytics

Data-backed recommendations that help retailers make the case for your product internally, and keep it on shelf after launch.

Marketing & activation

Sports and entertainment partnerships, sampling and in-store activation that build demand once you're placed.

Formula 1 car on track
Strategic differentiator

Brand partnerships that drive retail.

Our roots are in brand partnerships across sports and entertainment. Those partnerships are built into our retail strategy, creating culturally relevant experiences that move product and build lasting consumer connections.

01

Integrated marketing expertise, not just category management. We execute end-to-end campaigns.

02

We activate at the intersection of brand, retail and culture to extend campaigns beyond the shelf.

03

We translate brand heat from sports and entertainment into measurable retail impact: displays, lift, loyalty, digital conversion.

04

Distribution + activation + demand creation, not distribution alone.

Grow your brand

Our retail partners

Walmart
Food Lion
Kroger
Target
Dollar General
Family Dollar
CVS
Walgreens

Ready to scale, or ready to sell?

Tell us about your brand and your goals. We'll build the retail strategy to get you there.

sales@13elevengroup.com